Build a clean foundation under the content
Technical improvements should support the main service pages, city pages, project content, business information, and conversion process.
- Indexation and crawl review
- Internal linking structure
- Title and description improvements
- Canonical and redirect review
- Mobile usability
- Page speed and image optimization
- Structured business and service information
Page structureClear relationships between services, cities, projects, and resources.
Internal linksHelp visitors and search systems move between related pages.
Mobile experienceReadable pages, clear buttons, and usable forms on smaller screens.
Site speedReduce oversized images, unnecessary scripts, and slow components.
Broken pagesIdentify missing pages, bad links, redirect chains, and duplicate URLs.
Business detailsKeep names, locations, services, phone numbers, and URLs consistent.
Structured informationClearly identify the company, services, projects, locations, and page purpose.
Conversion trackingConnect calls, forms, inspections, estimates, and jobs where possible.